IPCo's designers claim to have "developed ways of re-creating Irish pubs which would be successful, culturally and commercially, anywhere in the world." To wit, they offer five basic styles: The "Country Cottage," with its timber beams and stone floors, is supposed to resemble a rural house that gradually became a commercial establishment. The "Gaelic" design features rough-hewn doors and murals based on Irish folklore. You might, instead, choose the "Traditional Pub Shop," which includes a fake store (like an apothecary), or the "Brewery" style, which includes empty casks and other brewery detritus, or "Victorian Dublin," an upscale stained-glass joint. IPCo will assemble your chosen pub in Ireland. Then they'll bring the whole thing to your space and set it up. All you have to do is some basic prep, and voilà! Ireland arrives in Dubai. (IPCo has built several pubs and a mock village there.)
Thanum an Dhul!
According to this article from Slate, Ireland is now a big exporter of "crack." Eh, that is, "craic," or "communal fun" in Gaelic.
Posted by Tom at 11:19 AM